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itel picks new brand slogan, ‘Enjoy Better Life’, unveils S16 Series

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itel picks new brand slogan, ‘Enjoy Better Life’, unveils S16 Series
  • Adds itel TV, smart accessories to product line

Lagos; October 5, 2020: itel Mobile, the foremost customer-centric brand has today presented her new brand direction and slogan, Enjoy Better Life at a grand virtual launch event in Lagos.

The event also heralded the introduction of the S16 series, the brand’s latest selfie series and a batch of new products – itel TVs and smart accessories.

Enjoy Better Life is a product of painstaking consumer research conducted in 2019 across African markets, including Nigeria, where itel Mobile has established presence for about 13 years. The research provided fresh insights on serving consumers better in markets across Africa.

From the insights, demands for electronic products – TV, TWS earbuds and smart band ranked as the most important concern. The brand subsequently made use of the insights to design electronic products with user-friendly features and specifications.

Commenting on the new brand direction and products, Marketing Manager (West Africa 1), itel Mobile, Oke Umurhohwo said: “The Enjoy Better Life slogan expresses our commitment to listening to consumers and meeting their most pressing needs with value-driven offerings. Enjoy Better Life is an open invitation to everyone for an amazing user
experience with the new category of products.

“The S16 series, itel TV, TWS earbuds and smart bands come with customized features and they are affordable. With the products, our consumers are getting convenience, comfort and a better life filled with love and happiness.”

AI Selfies for Everyone – S16 and S16 Pro
Features on the S16 series help users up their selfie game. The Triple Rear Camera setup consists of an 8MP main camera, 2MP Macro camera, and depth sensing camera. The collaborative effort managed by the refined AI Selfie 2.0 captures great moment with details no longer blurred out. Now clear and vivid photos can come from the budget-friendly
devices. The sharpened AI Selfie 2.0 has mastered several new modes to make the pictures shout louder than ever
before.

Both S16 and S16 Pro come packed in a Super Slim 8.3mm Unibody design culminating in curved glass edges on the display. The 2.5D screen provides both an aesthetic and an ergonomic advantage to the user. Making swiping around the edges smoother than ever before and the grip in hand, more secure. Thus, one-handed operation will remain
comfortable despite the wide-screen displays.

The itel S16 Pro comes with a 6.6-inch dot-notch design, and the itel S16 with 6.5-inch waterdrop design. The two large displays take full advantage of the minimal presence of front cameras to make watching videos and playing games a bigger and more enjoyable endeavour. The radial texture of colours on both phones creates a refreshing feel. Whether
you are a fan of the chilly S16 Ice Crystal Blue, or the uplifting S16 Pro Gradient Green – both natural colours are crafted to create an invigorating impact on sight. To stay cool and look fashionable.

itel TV, TW earbuds & Smart bands – Smart access to the Better Life
itel TV – S321 and S431 is fitted with the user-friendly i-cast feature, allowing users to enjoy a bigger viewing experience by projecting the smartphone screen (S16 Pro only) to itel TV without wi-fi router or cables. Both devices come with A+ grade panel and DVB-T2/S2 decoder. This is a digital satellite transmission technology, offering more channels for
user’s TV transmissions.

The itel D243 TV is covered by an extra glass made from tempered glass materials which better protects against shocks.

itel true wireless ear buds ITW-60 comes with a Bluetooth V5.0 and pop-up pairing function. It also offers 18hours play time and the case provides 6 full charges to ensure users can enjoy with the smart pop-up pairing function. A single tap on the smartphone connect users to the earbuds. Ensuring music all day long and erasing worries around running out of
power.

Smartband IFB-11 is colourful and light. The smartband comes with an HD colour display that keeps track of time without needing to take out the phone. The smartband pairs with the smartphone to give gentle notifications from phone to watch, and upload activity and sleep monitor data from watch to phone. The health and fitness accessory is IP67 certified (splash and sweat resistant), has 3 training modes, and the battery can last up to 20 days. itel’s IFB-11 tracker is an accessible way to join social sharing of fitness activities.

The new products are on sale at itel dealer shops and mobile phone stores across Nigeria. Visit @itelMobileNG on Facebook, Twitter and Instagram to participate in the giveaway activities and win freebies!

 

 

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Tech News

Leaks Reveal Infinix to Launch Most Powerful Gaming and Entertainment Smartphone Ever

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A bigger screen for unparalleled immersive gameplay and video viewing, together with a faster chip and a longer lasting battery is what can be expected of the new phone, according to leaked images and insider talks.

Tipsters have revealed that Infinix, known globally as a brand for the young generation, is gearing up to launch a new phone under its HOT Series – Infinix HOT 10.

Since its launch 7 years ago, the HOT series has been a firm favorite among younger mobile phone users. The leaked photos suggest that the new HOT 10 is building on what its users love best about the series and enhancing it. Infinix’s upcoming device is aimed at providing unlimited fun to its users with its upgraded hardware and software.

The device reflects how Infinix has grown with the younger generation and how the smartphone maker identifies their demands for products designed with their basic needs at heart

Product Leak photo of HOT 10

It is rumoured that the new device will have a large 6.78-inch screen that will greatly improve the entertainment experience of its users. Supporting that experience will be an intelligent management of the device’s CPU and GPU. This will optimize memory and gaming performance, according to sources close to
the project.

As seen in the leaked photos, all this will be encased in a shining new geometric design that is not only functional but fashionable as well to keep up with the times.

Today, consumers select smartphones based on price, size, screen resolution, camera quality, storage, and familiarity with the interface, according to industry studies. Other than the camera, the selection criteria is not very different from choosing a computer.

A new report by DFC Intelligence has revealed that, as of mid-2020, there are nearly 3.1 billion global video game consumers. It is no wonder that gaming applications have become one of the main entertainment features on smartphones these days. Its increased popularity with the young is due to their perception of mobile games as not only a tool for relaxation but for socialising and connecting with others around the world who have similar interest.

Research studies also states that the mobile gaming market is forecasted to grow 2.9% annually to hit US$56.6 billion by 2024. Most smartphones today support casual games like Pokémon Go and Candy Crush. Phones that can support the more graphic intensive but popular games such as Free Fire, Fortnite and PUBG will surely stand out among the crowd.

It seems that Infinix developers have taken note of these demands seriously as they have, for the first time in the HOT series, used the MediaTek Helio G70 chip with MediaTek HyperEngine Game Technology. The MediaTek HyperEngine Game Technology ensures your smartphone always keeps up with you. It features an intelligent resource management engine that ensures sustained performance and longer gameplay.

Considering its brand heritage and legacy, the new HOT smartphone is expected to be the ideal choice among its rivals within the same price range.

The leaked unique features that can be expected in the new HOT include: a high-resolution Quad AI Camera, allowing users to be their own director, shooting as they like. The new rear camera is understood to have a super night view mode, as well as an auto picture correction function for those rush shots.

In addition, the new HOT phone is said to have a 123% upgrade on single CPU frequency and a 64% upgrade on the Multi CPU frequency compared with the previous version, making it a great choice for game lovers.
Add that to the excellent fluency and stability provided by the MediaTek Helio G70 chip and users will be able to experience “Extreme Speed” as they immerse themselves in game play freely, anytime, anywhere.

The HOT 10 is also rumoured to have cinematic quality sound. According to an insider source, the new phone’s immersive audio experience is thanks to DTS audio processing technology. Users can level up the sound effect for their enjoyment and even personalize sound effects to better enjoy the audio experiences while watching their favourite movies, listening to music, or gaming. Other features could include fast charging technology as well as, face and fingerprint phone unlocking.

With the impending launch of the latest device in the HOT series, it seems that Infinix has sealed its position not only as a consumer choice but as a lifestyle choice, by putting out a trendy device that offers unlimited   entertainment and possibilities to the young and aspiring.

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Entertainment

SMILES ALL THE WAY AS WINNERS EMERGE IN THE vivo MEGA GIVEAWAY PROMO

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Love- A willingness to prioritize another’s well-being and happiness above your own

As humans, we are more endeared towards people, institutions and brands that tend to
show us genuine love and attention. Perhaps, this is why certain smartphone brands
like vivo have maintained top of mind awareness amongst smartphone users around the
world, particularly in Nigeria.

For these brands, it isn’t just about their innovative smartphones but also the immense
contributions they make towards improving the livelihoods of smartphone users.

Just recently, vivo kicked off its Mega Giveaway Promo!! as a means to show love to
their loyal consumers and Nigerians as a whole.

The online mega giveaway promo started 1st September 2020 and the first live raffle
draw show held on Monday 7th September 2020, with vivo having its first 5 five winners
from 5 different cities in Nigeria.

The five winners who are Mr Jimoh (Ibadan), Mrs Chibuike (Uyo), Deborah (Ilorin),
Nonye Daughter (Port Harcourt) and Deborah Tyopgusu (Taraba) all went home with a
new vivo Y91C and a gift bag full of goodies.

It’s not too late, you too can be a lucky winner!

The vivo Mega Giveaway Promo is still on for another three weeks and there are still
tons of amazing gifts to be won. For the next two Mondays which would be the 14th and
21st of September, winners still would go home with new Y91c smartphones and a
goodies filled gift bags.

The MEGA DRAW by 12noon on the 2nd of October would be the last of it and just as
the saying goes “you save the best for the last”, there are amazing gifts such as Smart
TVs, Double door refrigerators, generators, amongst other things to be won that day.

You want to participate in the Mega Giveaway Promo? Simple. All you have to do is;

Buy any vivo smartphone at any of the vivo authorized retail store.

Upon buying a vivo phone, a raffle ticket is immediately given to you and you are
expected to fill the ticket correctly. After filling, you will submit the duplicate copy to the
sales agent at the store.

This one ticket automatically qualifies you for both weekly, and grand MEGA draw.

To complete the process, follow the vivo Nigeria fans club on Facebook and share your
vivo smartphone experience. Trust me, you’d have amazing testimonies to share.

The highlight of the vivo Mega Giveaway Promo is that with just one raffle ticket, you
can participate in the both the weekly draws and the grand finale raffle draw. I mean,
buying any vivo smartphone in the month of September and boom, you are carting
away amazing prizes.

For brands like vivo that continually put in the best for their consumers, they will
continually hold the reins in the smartphone industry.

You want to know more about the vivo Mega Giveaway? Kindly check out vivo Nigeria
on Instagram and Facebook.

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Metro News

Meet the Vision Master and Speed Monster – Infinix Zero 8

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Infinix, a highly innovative and stylish smartphone brand, has released the Zero 8 series into thesmartphone market. The Zero 8 is Infinix’s flagship device for the year. This high-end device combines fashion and cutting edge technology in a way that was unanticipated by smartphone enthusiasts. The flagship device was launched last month, with the theme; Vision Master, Speed Monster.

What’s a flagship device?

In the smartphone landscape, the term “flagship” is usually used to describe a device which is the star attraction from a smartphone maker’s product line-upfor the year. Ultimately, the flagship device comes with the best hardware and software specification that the brand has to offer. Hence, the Zero 8 is the highest ranking Infinix smartphone available in the market as of the time of this writing.

Why is it called the speed monster?

The Infinix Zero 8 is the speed Monster because of itsUltrafast MediaTek Helio G90T processor and 90Hz refresh rate. Today, there’s a long list of things that smartphone users consider before they give a device a stellar rating or even consider to purchase the device. One of those things is the device’s speed. On this device, Infinix has optimized its hardware and software to ensure that everything runs super smooth in every scenario.

Ultra-fast MediaTek Helio G90T processor + 90Hz refresh rate

The Infinix Zero 8 on-boards the blazing MediaTekHelio G90T processor. This processor was originally dedicated to gaming. Considering the high graphic requirement of mobile games that this processor has been optimized to meet, users can be rest assured of an overall, hitch free experience throughout their usage. The HyperEngine Game technology also makes gaming speeds quicker with less lags.

In addition to this, users have the option of increasing the refresh rate on this device to 90Hz, which means a much better level of responsiveness and ultimately, more speed. Out of the box, the refresh rate of the device is set to 90Hz. However, users can choose to reduce the refresh rate to the basic 60Hz if they wish.

On the Zero 8, user experience takes a blissful turn. In comparison with several other devices within the same price range in the smartphone market, the speed stats of the Zero 8 is quite commendable
Why is it called the vision master?The Infinix Zero 8 comes with 6 high performing cameras and awesome night shot features, that’s why it is called the Vision Master. The device adopts a Quad rear camera setup and a dual punch hole selfie camera setup.

48MP dual selfie camera.
The Zero 8 comes with two selfie cameras. There’s a 48MP main camera and an 8MP ultra-wide camera on the device. With an ultra-wide selfie camera, you can now take pictures of everyone at the dining table without any hassle. Group pictures can become more encompassing and detailed.

The dual selfie camera is also equipped with an ultra-steady feature that guarantees that you can record videos without all the unnecessary shakes and instability. Even while in motion, you’d still be able to record very steady videos.

As regards the quality of the recorded videos, the device can record 1080p videos @30fps. The 48MP camera also produces excellent nigh time shots.

64MP Quad camera
Zero 8 comes with a whooping 64MP main camera + 8MP ultra wide camera + 2MP depth sensor + 2MP macro shot camera. The cameras produce rich images under different scenarios and lighting conditions. The Infinix Zero 8 uses a Quad LED flash, which helps to ensure that night shots are beautifully lit.

Other camera features like the ultra-steady and Eye Tracking + AI detection feature also helps to ensure that users can easily focus on their desired subject and capture perfect images or record shake free videos at will.

The Infinix Zero 8 comes with 8GB RAM+128GB storage capacity, expandable by an SD card. The device also comes with a powerful 4500mAh batter and an industry leading 33W fast charging technology.  


Win one for free
Participate in the ongoing #InfinixZero8VisionMaster contest to win the Infinix Zero 8 device for free. All you need to do is take a picture that shows human or natural beauty and upload the picture on www.infinixlife.com. You can also upload your entry online, using the hashtag #InfinixZero8VisionMaster. Tag @ Infinixnigeria and gather engagements on your post to stand a chance to be that lucky winner.

The Zero 8 is available for purchase from any authorized dealers nationwide or online at Xpark.comFor more information, follow Infinix on Facebook, twitter or Instagram @Infinixnigeria or visit their official website www.Infinixmobility.com/ng  

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