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Apple Set To Launch 3 Cheaper, Mid-Range Smartphones



Everyone thinks Apple makes smartphones strictly for the rich. Well, not entirely true. In 2013 Apple unveiled the iPhone 5C which was a midrange phone at the time and quite cheaper and now they’re about to go that lane again. The general notion that iPhone is for the rich alone is about to change as Apple, surprisingly is set to unveil not only one but two much cheaper smartphones and one high end phone to succeed the iPhone X.

According to Forbes, Apple has expressed worries about the negative impact of high prices on the sales of the iPhone X after it failed to spark widely anticipated sales results despite the new design. This was because most costumers were turned off by the $1000 price tag. Apple could not meet their target of selling 80 million units. We don’t have to blame Apple for their expensive products, they use very expensive components in making their products so naturally, the prices are supposed to go high. But this time around, they’ll be making cheaper phones with cheaper components to meet the needs of their fans who don’t have $1000 to splash on an iPhone. Now everyone can get an affordable iPhone and Apple will still make their profits, win-win situation if you ask me. The phones are expected to be up to $300 cheaper than the iPhone X.

Two of the Smartphones are coming with OLED displays, same as the iPhone X and the other one is coming with an LCD. iPhone X Plus is said to be the biggest iPhone ever, it is coming with the latest ios 12, larger OLED screen of 6.5 inches and face ID. The iPhone SE will be the cheapest with 5.8 inch LCD display, latest version of ios 12, and face ID, while the iPhone XS will pack a 6.1 inch OLED display, an aluminum body in place of glass, and lack 3D Touch The phones are supposed to debut by September. The phones are going to cost between $700 to $900. The new price policy is a welcome development, long overdue.



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itel picks new brand slogan, ‘Enjoy Better Life’, unveils S16 Series



itel picks new brand slogan, ‘Enjoy Better Life’, unveils S16 Series
  • Adds itel TV, smart accessories to product line

Lagos; October 5, 2020: itel Mobile, the foremost customer-centric brand has today presented her new brand direction and slogan, Enjoy Better Life at a grand virtual launch event in Lagos.

The event also heralded the introduction of the S16 series, the brand’s latest selfie series and a batch of new products – itel TVs and smart accessories.

Enjoy Better Life is a product of painstaking consumer research conducted in 2019 across African markets, including Nigeria, where itel Mobile has established presence for about 13 years. The research provided fresh insights on serving consumers better in markets across Africa.

From the insights, demands for electronic products – TV, TWS earbuds and smart band ranked as the most important concern. The brand subsequently made use of the insights to design electronic products with user-friendly features and specifications.

Commenting on the new brand direction and products, Marketing Manager (West Africa 1), itel Mobile, Oke Umurhohwo said: “The Enjoy Better Life slogan expresses our commitment to listening to consumers and meeting their most pressing needs with value-driven offerings. Enjoy Better Life is an open invitation to everyone for an amazing user
experience with the new category of products.

“The S16 series, itel TV, TWS earbuds and smart bands come with customized features and they are affordable. With the products, our consumers are getting convenience, comfort and a better life filled with love and happiness.”

AI Selfies for Everyone – S16 and S16 Pro
Features on the S16 series help users up their selfie game. The Triple Rear Camera setup consists of an 8MP main camera, 2MP Macro camera, and depth sensing camera. The collaborative effort managed by the refined AI Selfie 2.0 captures great moment with details no longer blurred out. Now clear and vivid photos can come from the budget-friendly
devices. The sharpened AI Selfie 2.0 has mastered several new modes to make the pictures shout louder than ever

Both S16 and S16 Pro come packed in a Super Slim 8.3mm Unibody design culminating in curved glass edges on the display. The 2.5D screen provides both an aesthetic and an ergonomic advantage to the user. Making swiping around the edges smoother than ever before and the grip in hand, more secure. Thus, one-handed operation will remain
comfortable despite the wide-screen displays.

The itel S16 Pro comes with a 6.6-inch dot-notch design, and the itel S16 with 6.5-inch waterdrop design. The two large displays take full advantage of the minimal presence of front cameras to make watching videos and playing games a bigger and more enjoyable endeavour. The radial texture of colours on both phones creates a refreshing feel. Whether
you are a fan of the chilly S16 Ice Crystal Blue, or the uplifting S16 Pro Gradient Green – both natural colours are crafted to create an invigorating impact on sight. To stay cool and look fashionable.

itel TV, TW earbuds & Smart bands – Smart access to the Better Life
itel TV – S321 and S431 is fitted with the user-friendly i-cast feature, allowing users to enjoy a bigger viewing experience by projecting the smartphone screen (S16 Pro only) to itel TV without wi-fi router or cables. Both devices come with A+ grade panel and DVB-T2/S2 decoder. This is a digital satellite transmission technology, offering more channels for
user’s TV transmissions.

The itel D243 TV is covered by an extra glass made from tempered glass materials which better protects against shocks.

itel true wireless ear buds ITW-60 comes with a Bluetooth V5.0 and pop-up pairing function. It also offers 18hours play time and the case provides 6 full charges to ensure users can enjoy with the smart pop-up pairing function. A single tap on the smartphone connect users to the earbuds. Ensuring music all day long and erasing worries around running out of

Smartband IFB-11 is colourful and light. The smartband comes with an HD colour display that keeps track of time without needing to take out the phone. The smartband pairs with the smartphone to give gentle notifications from phone to watch, and upload activity and sleep monitor data from watch to phone. The health and fitness accessory is IP67 certified (splash and sweat resistant), has 3 training modes, and the battery can last up to 20 days. itel’s IFB-11 tracker is an accessible way to join social sharing of fitness activities.

The new products are on sale at itel dealer shops and mobile phone stores across Nigeria. Visit @itelMobileNG on Facebook, Twitter and Instagram to participate in the giveaway activities and win freebies!



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Tech News

Leaks Reveal Infinix to Launch Most Powerful Gaming and Entertainment Smartphone Ever



A bigger screen for unparalleled immersive gameplay and video viewing, together with a faster chip and a longer lasting battery is what can be expected of the new phone, according to leaked images and insider talks.

Tipsters have revealed that Infinix, known globally as a brand for the young generation, is gearing up to launch a new phone under its HOT Series – Infinix HOT 10.

Since its launch 7 years ago, the HOT series has been a firm favorite among younger mobile phone users. The leaked photos suggest that the new HOT 10 is building on what its users love best about the series and enhancing it. Infinix’s upcoming device is aimed at providing unlimited fun to its users with its upgraded hardware and software.

The device reflects how Infinix has grown with the younger generation and how the smartphone maker identifies their demands for products designed with their basic needs at heart

Product Leak photo of HOT 10

It is rumoured that the new device will have a large 6.78-inch screen that will greatly improve the entertainment experience of its users. Supporting that experience will be an intelligent management of the device’s CPU and GPU. This will optimize memory and gaming performance, according to sources close to
the project.

As seen in the leaked photos, all this will be encased in a shining new geometric design that is not only functional but fashionable as well to keep up with the times.

Today, consumers select smartphones based on price, size, screen resolution, camera quality, storage, and familiarity with the interface, according to industry studies. Other than the camera, the selection criteria is not very different from choosing a computer.

A new report by DFC Intelligence has revealed that, as of mid-2020, there are nearly 3.1 billion global video game consumers. It is no wonder that gaming applications have become one of the main entertainment features on smartphones these days. Its increased popularity with the young is due to their perception of mobile games as not only a tool for relaxation but for socialising and connecting with others around the world who have similar interest.

Research studies also states that the mobile gaming market is forecasted to grow 2.9% annually to hit US$56.6 billion by 2024. Most smartphones today support casual games like Pokémon Go and Candy Crush. Phones that can support the more graphic intensive but popular games such as Free Fire, Fortnite and PUBG will surely stand out among the crowd.

It seems that Infinix developers have taken note of these demands seriously as they have, for the first time in the HOT series, used the MediaTek Helio G70 chip with MediaTek HyperEngine Game Technology. The MediaTek HyperEngine Game Technology ensures your smartphone always keeps up with you. It features an intelligent resource management engine that ensures sustained performance and longer gameplay.

Considering its brand heritage and legacy, the new HOT smartphone is expected to be the ideal choice among its rivals within the same price range.

The leaked unique features that can be expected in the new HOT include: a high-resolution Quad AI Camera, allowing users to be their own director, shooting as they like. The new rear camera is understood to have a super night view mode, as well as an auto picture correction function for those rush shots.

In addition, the new HOT phone is said to have a 123% upgrade on single CPU frequency and a 64% upgrade on the Multi CPU frequency compared with the previous version, making it a great choice for game lovers.
Add that to the excellent fluency and stability provided by the MediaTek Helio G70 chip and users will be able to experience “Extreme Speed” as they immerse themselves in game play freely, anytime, anywhere.

The HOT 10 is also rumoured to have cinematic quality sound. According to an insider source, the new phone’s immersive audio experience is thanks to DTS audio processing technology. Users can level up the sound effect for their enjoyment and even personalize sound effects to better enjoy the audio experiences while watching their favourite movies, listening to music, or gaming. Other features could include fast charging technology as well as, face and fingerprint phone unlocking.

With the impending launch of the latest device in the HOT series, it seems that Infinix has sealed its position not only as a consumer choice but as a lifestyle choice, by putting out a trendy device that offers unlimited   entertainment and possibilities to the young and aspiring.

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Love- A willingness to prioritize another’s well-being and happiness above your own

As humans, we are more endeared towards people, institutions and brands that tend to
show us genuine love and attention. Perhaps, this is why certain smartphone brands
like vivo have maintained top of mind awareness amongst smartphone users around the
world, particularly in Nigeria.

For these brands, it isn’t just about their innovative smartphones but also the immense
contributions they make towards improving the livelihoods of smartphone users.

Just recently, vivo kicked off its Mega Giveaway Promo!! as a means to show love to
their loyal consumers and Nigerians as a whole.

The online mega giveaway promo started 1st September 2020 and the first live raffle
draw show held on Monday 7th September 2020, with vivo having its first 5 five winners
from 5 different cities in Nigeria.

The five winners who are Mr Jimoh (Ibadan), Mrs Chibuike (Uyo), Deborah (Ilorin),
Nonye Daughter (Port Harcourt) and Deborah Tyopgusu (Taraba) all went home with a
new vivo Y91C and a gift bag full of goodies.

It’s not too late, you too can be a lucky winner!

The vivo Mega Giveaway Promo is still on for another three weeks and there are still
tons of amazing gifts to be won. For the next two Mondays which would be the 14th and
21st of September, winners still would go home with new Y91c smartphones and a
goodies filled gift bags.

The MEGA DRAW by 12noon on the 2nd of October would be the last of it and just as
the saying goes “you save the best for the last”, there are amazing gifts such as Smart
TVs, Double door refrigerators, generators, amongst other things to be won that day.

You want to participate in the Mega Giveaway Promo? Simple. All you have to do is;

Buy any vivo smartphone at any of the vivo authorized retail store.

Upon buying a vivo phone, a raffle ticket is immediately given to you and you are
expected to fill the ticket correctly. After filling, you will submit the duplicate copy to the
sales agent at the store.

This one ticket automatically qualifies you for both weekly, and grand MEGA draw.

To complete the process, follow the vivo Nigeria fans club on Facebook and share your
vivo smartphone experience. Trust me, you’d have amazing testimonies to share.

The highlight of the vivo Mega Giveaway Promo is that with just one raffle ticket, you
can participate in the both the weekly draws and the grand finale raffle draw. I mean,
buying any vivo smartphone in the month of September and boom, you are carting
away amazing prizes.

For brands like vivo that continually put in the best for their consumers, they will
continually hold the reins in the smartphone industry.

You want to know more about the vivo Mega Giveaway? Kindly check out vivo Nigeria
on Instagram and Facebook.

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