The Ooni of Ife, His Imperial Majesty Ooni Adeyeye Ogunwusi Ojaja II, has described Nigeria’s cultural heritage as a huge export potential capable of igniting economic rejuvenation.Ooni Ogunwusi said this in Ile-Ife at the weekend during the joint celebration of Alafere, Oya and Ijugbe festivals which attracted a huge crowd of participants from within and outside Ile-Ife, especially the Bariba and Nupe people in Niger and Kwara states of Nigeria.
The African foremost monarch who is the spiritual leader of Yoruba race stated that the celebration is to give glory to God Almighty who he described in Yoruba language “Oba ti a ko ri, ti a n ri ise owo e”(the unseen God but whose impact is being felt always.
The Ooni wondered why cultural festivals and heritage are not getting necessary attention from citizens of the country, saying this has been affecting the growth of the local festivals and culture in the country.
He also expressed displeasure that foreigners were beginning to appreciate the African culture, mysteries and festivals than indigenes of the continents.
“Our heritage is so strong. All the things that we are celebrating may be strange to a lot of people living in Nigeria and Yorubaland but in the Western World, I just returned from the UK where I met with the British royal family and visited the British museum, they don’t joke with our culture. All these things are so important to them. They traced the origin of mankind to Africa and all these facts are displayed in their libraries and museums. They believe in the potency and power of all these festivals. It is about time for us (Africans) to nurture what we have.
We should celebrate what nature has given to us. Our culture is a very huge export potential and tourism is one of the biggest trades in the world. It is bigger than a lot of investments that you can think of because it has a lot of people’s movement. With tourism, people are able to establish a common heritage and ancestral background.” Ooni said.
He added a call on government at all levels to improve the level of infrastructure, noting that government needed to support drive to project the Yoruba culture to the world.
“It is about time for us to focus on tourism by improving our infrastructure and for us to package these entire heritages. Most of the heritage and festivals are very timely and yield benefits.
Government should pay serious attention to our heritage. We are blessed here because our tourist centres and attractions are natural. We don’t need to create any form of artificial tourism. They are very natural tourism potentials and that is why we need to display them. We hope that at one point, government will appreciate us.” He added.
The Obalejugbe of the source, High Chief Abiodun Akinrefon, declared that worshipping IJUGBE god of rain in Ile-Ife would boost the economy of the community.
He acknowledged the Ooni of Ife for resusitating the ignored deities in Ile-Ife which the foreigners cherish so much, saying that Obarese (IJUGBE) is the custodian of rain for mankind.
According to him, as the priests went to make sacrifice to Obarese at Idi-Aje shrine, rain that refused to fall for long in the ancient city started falling with immediate effect.
The Obalejugbe ascertained that Ijugbe festival led to heavy rainfall in Ile-Ife and failure to celebrate the diety annually causes scarcity of rain which led to famine on the land, while small Pox will be rampant and cause death in the town.
Also, the High Chief Oyarekun Oyaro, the Balogun of Famia who doubles as Oya priest attributed the rain that poured to the spiritual performance of Oya festival in Ile-Ife.
Oyaro said that the invoked rainfall gave a landmark for the beginning of planting and plenteous harvest.
He admonished the citizenry to value their tradition and culture, adding that they all have important roles to play in the life of mankind
Oya- Igunnuko/Alafere/Ijugbe festival is a transition festival to welcome raining season and all the nature associated with raining season – rain, wind, thunderstorm.
The festival is basically to show the workings of Olodumare and to make the season to be of high benefit to mankind. to bless the soil for multiple achievement during the season, and for the season not to become a calamity for the people.
The festival witnessed a heavy downpour with wind blowing and thunderstorm which lasted for 2hours to signal the commencement of the celebration.
While Ijugbe also known as Obarese is the deity of rainfall, Oya(Igunnuko) and Alafere are the co-deities of wind. They are all of ORANFE(Sango)’s family and were among the Yoruba’s 401 deities that started the mankind.
Exotic Resorts May Be the Best Bet for a Holiday
An exotic vacation usually means exploring a distant foreign country, whilst resorts are places
to go for rest, sport, or which offers a particular speciality, with many resorts being part of a
popular tourist destination or on or near a beach. If you are planning a vacation to an exotic
resort it can be a once-in-a-lifetime vacation to a far-flung destination or a luxurious place to
stay closer to home where you can enjoy some pampering.
Why stay at an exotic resort
Exotic resorts often offer all-inclusive vacation deals, along with other options that leave you
to plan your stay more precisely to your own wishes. These resorts offer excellent customer
service, superb accommodation and facilities and are usually to be found in beautiful settings.
Here are some of the best resorts from around the world for you to consider:
Four Seasons Resort, Seychelles
This famous resort has made many feel they have entered Paradise. The gentle ocean breeze
floats up the granite hillside and into your tree-house villa tucked away from the other guests
staying at the resort. This is perfect for encouraging you to relax, either by your private pool
or in the clear blue waters of Petite Anse Bay. Perfect for a romantic stay, there is a Spa for
pampering and the chance for a sunset meal on a deserted beach.
Some enjoy simply sitting on their balcony, gazing at the ocean between reading their book,
sketching or checking out international bookmakers and betting sites for the chance of a
flutter. If you want another type of adrenaline kick, check out the resorts excellent kayaking
and snorkelling facilities, which are recommended by nearly all who try it.
Anantara Resort, Hua Hin, Thailand
The ultimate tropical getaway, the Anantara Resort is an award-winning site modelled on a
traditional Thai village and is just three hours drive south of Bangkok. The location is where
Thai royalty and aristocrats have been holidaying for almost one-hundred years. Today, you
can visit historical attractions alongside theme parks and shops as well as vineyards and golf
The resort is set among 14 acres of lush tropical grounds with lotus-filled lagoons and
meandering pathways through exotic foliage, with many rooms overlooking the shoreline.
Each day, chefs prepare freshly caught local seafood alongside Thai specialities. The resort
also has an award-winning spa located within a lagoon-inspired oasis offering you the perfect
opportunity to relax.
Kurumba is a well-established resort that opened almost 50 years ago and continues to offer
superb hospitality and contemporary facilities. There are seven speciality restaurants offering
cuisine from Italy to the Middle East as well as Thila, a restaurant which extends out over the
water which offers gourmet breakfasts and seafood dinners.
You can go snorkelling over the nearby reef full of colourful marine life or sign up to a dive
package as part of your stay, or just enjoy a private pool when staying at one of the spacious
villages. There are also deluxe beachfront bungalows offering direct beach access and views
of the crystal-clear waters.
Healthcare Workers To Receive Coca-Cola-Funded PPEs From Nigerian Red Cross
Since the outbreak of the Coronavirus disease in Nigeria, our healthcare workers have continued to lead the charge against the disease. As the number of recorded COVID-19 cases in Nigeria began to increase, these healthcare workers rose to the challenge and fought tirelessly to protect the lives of Nigerians impacted by the disease.
Considering the risks these healthcare workers face, there is a crucial need for adequate protective equipment for these brave frontline workers.
Coca-Cola is excited that over 400,000 Personal Protective Equipment (PPEs) procured to support the intervention efforts of the Nigerian Government and other key stakeholders to fight the COVID 19 pandemic have arrived. We do believe that this will to provide succor to our healthcare workers on the frontlines
These PPEs comprise N95 respirators, surgical masks, examination gloves, face shields, medical gowns, no-touch thermometers, disposable aprons, heavy-duty rubber gloves, rubber boots, basic masks, disposable gloves, and hand sanitizers.
Since the first confirmed case of the disease in Nigeria reported in February, over 800 healthcare workers have contracted the disease. While Nigerians are encouraged to stay home where possible and practice social distancing, these healthcare workers are needed across the country in the continued fight against the disease.
This donation forms part of The Coca-Cola Foundation’s COVID-19 relief interventions in Nigeria. The Coca-Cola Foundation has provided $2.5m in grant to IFRC who seeks to directly impact the lives of 1.4 million people in Nigeria and across other countries in West and Central Africa under this partnership.
Taking Care of Tomorrow’s Leaders Today – The itel, Lagos Food Bank Example
Waking up to a special meal or choice gift is the best feeling ever. Hundreds of children in Mushin, mainland Lagos, had a filling taste of this feeling for the October 1 st celebrations. It’s an experience they will remember for a long time.
Being one of the most responsible corporate citizens around, celebrating Independence Day was always going to be on the radar for itel Mobile. To make this possible and memorable, the brand got to work in earnest. The focus of the work was picking the best way to commemorate the 60th independence anniversary of the most populous black nation on earth.
The efforts soon paid off through an impact-driven partnership with the Lagos Food Bank Initiative. With the arrangement, both partners considered a couple of activities capable of affecting communities positively and bringing smiles to people’s faces in Lagos. At the end of the exercise, taking care of children, the leaders of tomorrow, in the commercial city secured the highest votes.
With the decision, itel Mobile set about making this happen. Not surprisingly, the decision was
influenced by giving children the means to excel and prepare them for leadership and nation-building, for them to enjoy better life. For the good of their immediate family, community and the Nigerian society.
Idiko, Mushin, a suburb of mainland Lagos, was chosen as the benefiting community. And the partners strategically reached out to the beneficiaries, children and families, with gifts of love, care, happiness and support made possible by the itel Love Always On CSR initiative.
Over 1,000 families benefited from the gesture as well as 600 children, and each one of them received food packages to celebrate Nigeria’s 60 th Independence Day commemoration.
Speaking on the event and itel’s Love Always On CSR Initiative, Oke Umurhohwo, itel’s Marketing Manager said, ‘We wanted to mark this year’s Independence Day celebrations differently, and that is why we did something so momentous for our children. Children are the backbone of any longstanding community, and as such, we are proud to be able to give back and support them on their journey as leaders of tomorrow and for a better life.’
To meet the demands of the memorable event, 30 volunteers joined the customer-centric brand and the Lagos-based NGO to share smiles, and to convey just how important it is to love and take care of today’s children who will ultimately become leaders of tomorrow.
With the thoughtful activity, there are insights for everyone, from the government to citizens, on partnerships that are capable of making life better for children. Indeed, itel Mobile and the Lagos Food Bank Initiative have offered a great template on bringing this to reality.
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