The 2015 general elections will probably go down as the most expensive in Nigerian history if reports that the Peoples Democratic Party (PDP) and All Progressives Party (APC) spent a combined sum of N3.23 billion on political campaign advertisements.
The report, which was published weekend by Compliance and Content Monitoring Ltd (CCM), put the PDP’s spending about N2.5 billion (77 per cent) and that of the APC at N728 million (23 per cent).
According to the report, the media advertisements were placed on radio, television, press and billboards for the PDP and the APC presidential campaigns between December 2014 and March.
The report was unveiled after a thorough analysis of over 260 broadcast media (radio and television), 48 print (newspapers and magazines) media and over 1,000 outdoor billboards across the country.
The firm focused on the two main political parties, taking into cognisance the nation’s geographical zones, the advertising campaigns of the different political parties, individuals and groups in support of the presidential candidates.
Speaking at the unveiling of the report, Managing Director of CCM Limited, Mr. Tunde Onadele, said about 253 creative materials were deployed across radio and television channels in all the 260+ stations monitored by CCM, with PDP utilising 145 materials while APC deployed 107 materials.
The split across media platforms showed that the two parties utilised mostly television and press platforms for over 85 per cent of total campaign spending.
The report highlighted that gross media rates were used in CCM’s calculations and the data across the monitored stations account for about 85 per cent of the national coverage.
Several Injured As Thugs Attack #EndSARS Protesters, Governor Oyetola In Osun
Some of the vehicles in the Governor’s convoy were also destroyed by the thugs but the Governor himself was evacuated to safety by his security team.
As the convoy was leaving the protest venue, some of the youths continued to stone his vehicles.
While the protest was disrupted, Governor Oyetola assured the injured victims that the government would be responsible for their medical bills.
#EndSARS: Sanwo-Olu Constitutes Panel Of Enquiry
In a bid to quell the #EndSARS protest which is spreading like a raging inferno across the country, Babajide Sanwo-Olu, the Governor of Lagos State has set up a panel of inquiry and restitution for victims of SARS.
This was announced in a statewide broadcast on Thursday.
The panel will be a 7-man panel which will ensure that all those with verifiable cases of SARS brutality or fatality receive compensation.
The Panel will be chaired by retired Justice Doris Okuwobi, while members are Ebun Adegboruwa, SAN (representing the Civil Society), Taiwo Lakanu (a retired Deputy Inspector General of Police), Patience Udoh (representing the Civil Society); Segun Awosanya aka Segalink (Human Rights Activist).
Others are Olutoyin Odusanya (Director, Citizens Mediation Center), a rep/member of the youth-led protest, and a representative of the Human Rights Commission.
There will be a help desk for the complaints and petitions to the panel.
Governor Seyi Makinde Loses 81-Yr-Old Mother
Abigail Makinde, the mother of the governor of Oyo State, Seyi Makinde, is dead.
The Chief Press Secretary to Mr Makinde, Taiwo Adisa, however, told newsmen that the family will soon make an official statement on the death of the deceased.
He said: “Yes. The family will make an official statement.
“The family will soon make an official statement. In the next few minutes, the family will make an official statement, in few minutes.”
It was gathered that Mr Makinde lost his father, Olatunbosun Makinde, a few years ago.
It was learnt that Mrs Makinde died in the early hours of Thursday.
She died at the age of 81.
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