MTN Nigeria has revealed its plan to boost the financial fortune of its brand ambassadors with several millions of naira in the next one year.
This was contained in a statement by the General Manager, Consumer Marketing, MTN, Richard Iweanoge on Thursday while unveiling Cobhams Asuquo, as the latest addition to MTN’s list of brand ambassadors.
According to the statement, Asuquo will be joining Davido, Don Jazzy, Tiwa Savage, Dr. Sid, Sound Sultan, Iyanya, Chidinma, Banky W, KCee as well as Saka, Osuofia, Mama Gee and others who have all renewed their contracts with MTN.
Iweanoge said, “As was originally conceptualised, the ambassadorship will continually evolve to accommodate new talents and cater for diverse segments. This year, we are using a segmented approach and there will be ambassadors for each segment of our market. Using this criteria, new artistes like Cobhams Asuquo will be coming on board the MTN Ambassadorial family.”
He stated that for 2015, artistes like Timaya, Wizkid, Sean Tizzle and a few others would no longer be ambassadors for the brand, though the relationship continues in other areas in which MTN enables artists to monetise their work.
He said, “Although there is a finite number of brand ambassadors we can have at any point in time, Nigerian artistes can continue to monetise their intellectual works through our distribution channels such as the Caller Tunez and Music Plus platforms,” he said.
“With billions of naira invested in Nigeria’s music industry so far, MTN remains one of the biggest supporters of the music industry. We have a track record of consistently providing the stage for some of Nigeria’s biggest artistes to shine and express themselves. For MTN, we see the growth of the music industry as a continuum and not a destination. That is why we will continue to engage and support our local artistes so that they can find full expression for their talents.”
Iweanoge also named Iyanya, Praiz and Chidinma, three past participants in the Project Fame music reality TV Show as ambassadors of the Telecom Company. “MTN not only gave them the platform to express their talents through the music reality TV show, but we have consistently supported them over the years by making them our ambassadors. We can safely say that our investments in them have paid off because now they are counted among Nigeria’s biggest music acts and we are truly proud of them,” he said.
Meanwhile, Wizkid has abandoned MTN having been its brand ambassador two years for indigenous telecom company, Glo.
Popular Actress Ada Ameh Mourns As She Loses Her Daughter
Popular Nigerian actress, Ada Ameh was thrown into a state of mourning following the loss of her daughter, Aladi Godgifts Ameh.
Ameh broke the sad news via her Instagram page on Tuesday.
The film star revealed her daughter passed away in the early hours of Tuesday.
Sharing a photo of her daughter, she wrote;
“Fams!!! My lovely people . Pray for me
My beautiful darling Child choose to go and be with the Lord early hours of today.
Aladi Godgifts Ameh
@lalas_touch why did you choose to leave me now? Ladi how you want make i do na?
I will be strong !! GOD Has to help me.”
See her post below:
BBNaija’s TolaniBaj Celebrates 28th Birthday With Lovely Photos
Former BBNaija season 5 housemate, Tolani Shobajo alias TolaniBaj shared a couple of lovely photos as she turned 28-years-old on Tuesday.
The reality TV star showed off a huge cheque of 1 million naira which she received.
The content creator, who was born in the United States on October 20, 1992, penned a brief birthday message to herself which reads;
May all your wishes come tru”
The reality TV star moved back to Nigeria in 2018 after finishing her studies overseas.
TolaniBaj rose to fame when she joined the highly-coveted reality TV show, Big Brother Naija.
Some of the ex-housemates took out time to wish the ebony queen a happy birthday.
See screenshots below:
#EndSARS: Toke Makinwa Reacts To Lagos Curfew
Popular OAP, Toke Makinwa, has reacted to the Lagos state curfew imposed by Governor Babajide Sanwo-Olu. The media personality believes it is not a sensible action to take.
Her reason is that power will be given back to the police whom the protesters have been fighting against, adding that the government is operating a sick system.
Taking to Twitter, she writes:
“The government, the sick system, how can you announce a curfew when people are already out? What happens to those who can’t get home before 4? You’ll give power back to the police we are fighting against? Make it make sense #EndSARS”
See her tweet below:
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