Facebook has opened its first office in Africa to further the company’s commitment to help businesses connect with people and grow locally and regionally. It will start its African presence with a focus on growing it’s business in Nigeria.
The social networking site has chosen Melrose Arch, Johannesburg as its African base. However, focus will be on other parts of the continent like Ghana, Kenya, Ethiopia, Zambia, Uganda, Rwanda, Tanzania, among others.
The office will support the significant growth in businesses and people using Facebook. The social network has grown to 120 million active users in Africa in June 2015 from 100 million in September 2014.
“We are inspired by the incredible ways people and businesses in Africa use Facebook to connect,” says Nicola Menndelsohn, VP EMEA, Facebook.
He noted that most of the Facebook users access it through mobile.
“Mobile is not a trend; it’s the fastest development in communications we’ve ever seen. This couldn’t be more true in Africa – where so many people are mobile-only,” he adds.
The Facebook VP for Europe, Middle East and Africa says Africa is important to Facebook.